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SEO course details

A2N Academy's search engine optimization course is the perfect way to learn how to get your website to the top of search engine results pages. Search engine optimization (SEO) is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). SEO is a significant part of online marketing strategies for businesses of all sizes, and its success can directly impact the visibility and profitability of a business.

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  • The SEO course covers everything from keyword research to link building to on-page optimization, and you'll learn from some of the best minds in the business.
  • After taking this course, you'll be able to confidently optimize your own website for better search engine visibility.
  • A2N Academy's search engine optimization course is the perfect way to learn how to improve your website's ranking in search engine results pages.
  • Through hands-on instruction and real-world examples, you'll learn how to optimize your site for better visibility and higher traffic levels.
  • You'll also learn how to track your progress and measure your results so you can continue to improve your site's performance over time.

Whether you're new to search engine optimization or looking to refresh your skills, this course is a great way to get started.

Eligibility for a SEO course are as follows:

There are no eligibility criteria or prerequisites for joining the Search engine optimization course, anyone with the interest and passion to learn can enroll in this course.

Curriculum details for SEO course:

SEO is a long-term marketing strategy employed in order to improve a website's visibility and organic search results in google and other global search engines. The main aim of SEO is to generate quality traffic to a website from organic or unpaid search results.

  • The course will cover all the important aspects of SEO including on-page SEO, off-page SEO, and technical SEO.
  • On-page SEO refers to all the measures that can be taken directly within the website in order to improve its position in the search rankings. This includes things like optimizing the title tags and meta descriptions, as well as optimizing the website content itself.
  • Off-page SEO, on the other hand, refers to all the measures that can be taken outside of the website to improve its position in the search rankings. This includes things like link-building and social media engagement.
  • Technical SEO is a bit more technical and refers to all the measures that can be taken to improve a website's technical infrastructure in order to improve its position in the search rankings. This includes things like optimizing the website's code and improving the server's response time.

By the end of the course, you will have a good understanding of all the different aspects of SEO and how they work together to help improve a website's position in the search rankings.

Key Highlights

  • 60+ Hours of learning
  • 30+ Project hours
  • Interpersonal skills development
  • Career mentorship sessions(1:1)
  • Access to various job opportunities
  • Guaranteed internships

If you have any questions, you can connect us in three ways:

Fees and batches details of SEO course

You can join the course at


(*Limited seats available)

EMI Options are available

Enroll Now


1 month

Morning batch available
Evening batch available

Live classes Interpersonal skill development Student dashboard Interview preparation Test series Interview scheduling Live projects Placements Mock interview

Skills you get with SEO course

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On-page SEO

On-page SEO is the practice of optimizing a website for Google search with the main elements of on-page SEO including optimizing the website’s title and meta tags, improving the quality of the site’s content, and earning inbound links from high-quality websites.

Learn more
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Off-page SEO

Off-page SEO is the process of optimizing a website for search engine ranking by building links from other websites. It is a part of Search Engine Optimization (SEO) and is also known as link building.

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Technical SEO

Technical SEO involves optimizing the website's structure, code, and content, as well as improving the site's speed and performance.

Learn more

SEO course syllabus

Introduction to Digital Marketing and Core Modules

  • Introduction to Digital Marketing
  • Different online marketing channels
  • Understand the journey of online customer
  • Key Terminologies in online Marketing
  • Overview to Content Management System
  • Overview of case study and business model

Search engine optimization

  • Introduction To Search Engine Optimization
  • How Did Search Engine work?
  • SEO Fundamentals & Concepts
  • Understanding the SERP
  • Google Processing
  • Indexing
  • Crawling
  • Areas of off-page SEO that help in establishing the brand name
    • TRUST
      • RankBrain
      • TrustRank
      • PageRank
    • Domain and Page Authority
    • Bounce rate
    • Domain age
  • Ways to improve the domain and page authority
  • Introduction to backlinks and how it helps the website to rank in first page?
  • Factors to consider while getting the backlinks
  • Ways to find and identify the relevant platforms, and blog posts for backlinks
  • Google My Business Listing
  • Usage of Social Media platforms in creating backlinks
  • Elements to conduct a comprehensive site audit
  • Tools and techniques to improve site performance, user experience and SERP ranking

On page optimization

  • URL renaming/re-writing
  • Url Canonicalization (301 redirects using .ht access code)
  • Optimizing websites by Analysing Clients Individual Web Pages using Dupli-checker, Copy scape for Refreshing Content
  • Text to Html Ratio, Website Loading Speed, Site Navigation Structure
  • Importance of Bread Crumb Structure
  • Competition Analysis
  • Keyword Research (Google Keyword tool)
  • Title & Meta Tags development
  • Importance of H1, H2, H3 Tags
  • XML sitemap Creation, Html sitemap
  • Robots Text Creation
  • Keyword density, Anchor Text in web content
  • Existing Web Content Optimization? Competitor Analysis & Monitoring
  • Schema (Rich Snippets)

Google web masters

  • Adding a Site and Verification Process
  • Configuration Settings
  • URL Parameters
  • Search Analytics Reports
  • Crawl Errors / Stats
  • Google Fetch
  • Blocking the Crawler and blocking pages
  • Traffic
  • Search Queries
  • Links to Site / Internal Links
  • Resubmitting Sitemaps
  • Robots.txt tester
  • Remove/ Temporarily hide urls from search results
  • Remove URLS from index
  • HTML Suggestions
  • Rich Snippets
  • Data Highlighter

Research and analysis of keywords

  • Importance of keywords in seo
  • What are keywords?
  • Types of Keywords (Broad match, Exact match, Phrase Match , Broad matchModifier)
  • Analysis of keywords for any website
  • Research on keywords
  • Competitor keyword analysis and tools used
  • Analysis of keywords using Google Ad Words keyword tool
  • Competitor Analysis Fitting right keywords to the project
  • Discussion on Google Latest Algorithms
  • Competitor Keyword Research Tools : Keyword Spy, SPyfu, SEM Rush

Off page SEO optimization

  • Directory Submissions
  • Social Bookmarking in high PR sites
  • Participation in Forums and Effective interaction to get Permanent Back links
  • Blog Commenting
  • Classified Submissions
  • Guest Blogging
  • Article Submission
  • PDF sharing
  • Deep Linking
  • Search Engine Submission
  • High PR Web 2.0 sites
  • Creating Attractive Info graphics and Sharing in Social Networks for User Engagement
  • Image Sharing Submission
  • Google Reviews
  • Google Mapping
  • Yahoo answers, Quora answers

Google algorithms

  • Panda Algorithm
  • Penguin Algorithm
  • Hummingbird Algorithm
  • Pigeon Algorithm✓ Mobile Algorithm
  • RankBrain Algorithm
  • Possum Algorithm
  • Fred Algorithm

SEO audit report tools

  • Screaming Frog SEO Spider (for larger websites)
  • IWebchk
  • Seoptimer
  • Woorank
  • SEOsitechekup

Google my Business and Google Mapping

  • Setting up account in Google my business
  • Entering business details and adding tags
  • Verification code process
  • Access levels
  • Adding posts
  • Photos
  • Interface tour
  • Access levels and location extensions concept in adwords
  • Adding multiple locations and getting verified for each listing.

Google Analytics

  • Introduction to Google analytics
  • How Google analytics works
  • Understanding Google analytics account structure
  • Cookies importance in Google analytics
  • Setting up an account in Google analytics
  • Adding analytics code in website
  • Understanding different types of traffic
  • Downloading different traffic reports
  • Creating Key performance indicators using primary and secondary dimension
  • Understanding Bounce rate and how to reduce it
  • Setting up goals and tracking conversions
  • Different types of Goal conversion paths
  • Importance of funnels in goal conversions
  • Integrating Google AdWords with Google Analytics and Google Merchant center
  • Tracking AdWords Campaign reports in Analytics
  • Filtering the traffic and creating different types of Pictorial charts to analyze reports visually.
  • Importance of UTM Tagging (Automatic and manual)
  • Enabling Automatic UTM tagging gclid in Google AdWords
  • Event Tracking in Google analytics
  • Creating Dashboards
  • Checking Real Time Traffic
  • Creating Advance Segmentation Reports with multiple Dimensions
  • Attribution Modelling (Single Multichannel)
  • Creating Custom Reports
  • Remarketing using Google Analytics
  • Tracking Ecommerce Reports
  • Google Analytics Solution Gallery

Content Marketing and Conversion Rate Optimization

  • What is conversion rate and conversion rate optimization
  • How to generate leads for B2B using LinkedIn
  • Generating leads through Facebook
  • Advantages of premium membership in LinkedIn
  • Importance of A/B Testing and tools used
  • Landing page Design importance in getting leads
  • Importance of content marketing
    • Top of the Funnel Content – Goals and Metrics
    • Middle of the Funnel Content – Goals and Metrics
    • Bottom of the Funnel Content – Goals and Metrics
    • Editorial Calendar
  • Creating a customer avatar
  • Ways to develop powerful and engaging content to drive business growth
    • Blog marketing
    • Writing powerful headlines – rules, ideas, and templates
    • Blog post types
    • Call to Actions
    • Lead Magnets
  • Using other forms of content to boost traffic, exposure, and engagement
    • Emails and newsletters
    • Using the power of a story to influence and connect with customers
    • Crafting a content marketing strategy
  • Content Distribution
    • Content distribution basics
    • Social sharing
    • Organic and Paid content distribution
  • Overview of Conversion Rate Optimization (CRO)
    • Design and UX
    • Psychology of Persuasion
    • Best practices for conversion
    • Principles of persuasive design
    • Data driven attribution
  • Research techniques for CRO
    • Google analytics audits
    • User testing
    • Heuristic analysis
    • Qualitative research
    • Heat maps and mouse tracking
    • Using analytics to discover hidden conversion opportunities
  • Testing
    • Testing strategies
    • Common mistakes and how to avoid them
    • Running tests: from hypothesis to stopping rules
    • Test Priority
    • Threat validation
    • Testing and QA
  • Optimization Strategies

SEO course skills, tools & projects

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On-page SEO
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Off-page SEO
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Technical SEO

Live projects

Project 1

On page Optimization

project 1

Complete on page optimization of particular website given

Project 2

Off page Optimization

project 2

Complete off page optimization of particular website given

Project 3


project 3

Implement relevant schemas on your website

SEO course with internships

2 Months Internship

Get 2 months of Live Project Support with A2N Academy

4 Months Internship

Master your skills with live projects and corporate exposure in 4 months

6 Months Internship

Get amazing opportunities of working on live projects, corporate exposure, work with teams, and much more

Career scope, job opportunities, and salary range after the
SEO course

After completing an SEO course, there are many exciting career opportunities available to individuals. One option is to become an SEO analyst or consultant, helping businesses to improve their online visibility and organic search rankings. Another possibility is to join an in-house marketing team and help to drive traffic to the company website through SEO-optimized content. There are also opportunities to work freelance, either providing SEO services to clients or working on your own website and blog to build up your own online presence. Whichever path you choose, an SEO course will give you the skills and knowledge you need to succeed.

After completing the SEO course, you will be able to work in the following job roles:

  • SEO executive
  • SEO analyst
  • SEO specialist
  • SEO manager
  • Digital marketer
  • Content marketer
  • Freelance SEO specialist
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Salary range after the SEO course

The salary for SEO fresher and experienced candidates depend on experience and expertise. For freshers, the average salary is around Rs. 3-4 Lakhs per annum. For those with 1-2 years of experience, the average salary goes up to Rs. 5-7 Lakhs per annum. And for those with more than 5 years of experience, the average salary is around Rs. 10-12 Lakhs per annum.

SEO course reviews by students

We are extremely proud of our students who are placed in reputed firms after completing the course at A2N Academy. We wish them all the best in their future endeavors.

Companies who trust on A2N resources

Online SEO course with certificate

Get a verified Course completion certificate for the SEO Course after completing and submitting all the projects and assignments given to you.

  • Certificate with unique identification number
  • Recognized across industries
  • Provided after the completion of live projects

Best SEO course to help you become a professional SEO Expert

Are you looking to become a professional SEO expert? Enroll in the best SEO course available at A2N Academy. This course will teach you everything you need to know about SEO, from the basics to the most advanced techniques. You'll learn how to optimize websites for search engines, how to create effective content, and how to drive traffic to your site. The course is taught by experienced SEO experts, so you can be sure you're getting the best education possible. Enroll today and start your journey to becoming an SEO expert!

Process of SEO course

Get in touch with our career counsellors to know details of the right fit course for you.

Join the batch and start your learning journey today with industry experts.

Complete test series, assignments, real time projects and prepare for interviews.

Join for industrial internship and get placed in reputed company with good package.

Benefits of SEO course

A2N Academy is the perfect place to learn about SEO and how to improve your website's ranking in search engines. The course is taught by experienced professionals who know the ins and outs of the industry, and they're always happy to answer any questions you may have.

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Get interactive, immersive, and convenient learning directly from industry experts with live instructor-led training

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Enhance and upgrade your knowledge by working on live projects during the SEO course with certificate.

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Learn, Apply, and Excel by implementing your theoretical knowledge in the corporate world with internships after SEO training.

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Get career counseling, mock interviews, resume building & placement assistance with SEO course for various employment opportunities.


It takes a minimum of 1 month to complete the SEO training online.

The average annual salary for digital marketers is Rs. 1.5lacs-4lacs. Digital Marketing specialists and managers earn an average payroll of 15lacs and more. The pay depends on factors like the industry, city, experience, role, etc.

After completion of the SEO Course online, the companies offer roles of:

  • Digital Marketing Executive
  • Digital Marketing Analyst
  • Digital Marketing Freelancer
  • Campaign Specialist
  • Web Analyst
  • SEO Specialist
  • SEO Executive
  • SEO Analyst
  • SEO Expert
  • SEO Freelancer
  • Content Marketing Executive

Students with an undergraduate degree in BBA, Bcom, marketing, and diploma students having basic computer knowledge are eligible to study this course. Individuals willing to learn and upskill their job profile as digital marketers also can take up this course.

Yes, we provide a free demo class from our professional trainers. Once convinced with the demo class, you can proceed with the enrollment process for the course.

No, there are no such prerequisites for this online course.

Yes, we provide a course completion certificate after your successful completion of the SEO Online Course with us.

Yes, we provide course material to each enrolled student.

Yes, we provide 100% placement assistance after the completion of the SEO online training.

Of course, you can join this course as we train our students right from scratch. There are no pre-required IT skills for this SEO online course.

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