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100% Job assistance

SMM course details

Social media marketing is the process of using online platforms like Facebook, Twitter, and LinkedIn to build relationships and interact with potential and current customers. By engaging with customers on these platforms, businesses can create a more personal connection with their audience, which can lead to increased brand awareness and conversions. A2N Academy's Social Media Marketing course will help you understand the powerful potential of social media for businesses.

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  • Through this course, you'll learn how to create and execute a winning social media marketing strategy.
  • Gain valuable insights into the latest social media platforms and trends.
  • The course is taught by experienced social media marketing professionals, and students will have the opportunity to learn from real-world case studies.

By the end of the course, you'll be equipped with the skills and knowledge you need to effectively market your business on social media.

Social media course curriculum

The Social media marketing course at A2N Academy is an excellent way to learn how to effectively market your business on social media.

  • The course covers all the major platforms, including Facebook, Twitter, and LinkedIn, and teaches you how to create and execute a successful social media marketing strategy.
  • You'll learn how to create engaging content, how to target your audience, and how to measure your results.
  • Learn in an interactive and engaging way, with live instructors and enhance your learning curve in social media marketing exponentially.
  • Get complete job assistance and internship opportunities after the completion of the social media marketing course at A2N Academy.

Eligibility for SMM course are as follows:

There are no eligibility criteria or prerequisites for joining the Social Media Marketing course, anyone with the interest and passion to learn can enroll in this course.

Key Highlights

  • 60+ Hours of learning
  • 30+ Project hours
  • Interpersonal skills development
  • Career mentorship sessions(1:1)
  • Access to various job opportunities
  • Guaranteed internships

If you have any questions, you can connect us in three ways:

Fees and batches details of SMM course

You can join the course at


(*Limited seats available)

EMI Options are available

Enroll Now


2 months

Morning batch available
Evening batch available

Live classes Interpersonal skill development Student dashboard Interview preparation Test series Interview scheduling Live projects Placements Mock interview

Skills you get with social media marketing course

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Facebook marketing

Design and build campaigns to attract potential audiences via Facebook

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Instagram marketing

Design and build campaigns to attract potential audiences via Instagram

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Twitter marketing

Design and build campaigns to attract potential audiences via Twitter

Learn more
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Youtube marketing

Design and build campaigns to attract potential audiences via Youtube

Learn more

Social media marketing course syllabus

Introduction to Digital Marketing and Core Modules

  • Introduction to Digital Marketing
  • Different online marketing channels
  • Understand the journey of online customer
  • Key Terminologies in online Marketing
  • Overview to Content Management System
  • Overview of case study and business model

Google web masters

  • Adding a Site and Verification Process
  • Configuration Settings
  • URL Parameters
  • Search Analytics Reports
  • Crawl Errors / Stats
  • Google Fetch
  • Blocking the Crawler and blocking pages
  • Traffic
  • Search Queries
  • Links to Site / Internal Links
  • Resubmitting Sitemaps
  • Robots.txt tester
  • Remove/ Temporarily hide urls from search results
  • Remove URLS from index
  • HTML Suggestions
  • Rich Snippets
  • Data Highlighter

Research and analysis of keywords

  • Importance of keywords in smm
  • What are keywords?
  • Types of Keywords (Broad match, Exact match, Phrase Match , Broad matchModifier)
  • Analysis of keywords for any website
  • Research on keywords
  • Competitor keyword analysis and tools used
  • Analysis of keywords using Google Ad Words keyword tool
  • Competitor Analysis Fitting right keywords to the project
  • Discussion on Google Latest Algorithms
  • Competitor Keyword Research Tools : Keyword Spy, SPyfu, SEM Rush

Social Media Marketing

  • Understanding Social media Landscape
  • Benefits of Social media marketing


  • How to increase Facebook likes, shares, Reach for posts
  • How to find targeted audience on facebook?
  • How to create Facebook page?
  • How to create Facebook groups and participate in a right way?
  • Creating Events, Customizing tabs in Facebook page
  • Facebook ads
    • Understanding Campaign, Adgroup, Ads Structure
    • Keyword Research (Google Keyword tool)
    • Title & Meta Tags development
    • Importance of H1, H2, H3 Tags
    • XML sitemap Creation, Html sitemap
    • Robots Text Creation
    • Keyword density, Anchor Text in web content
    • Existing Web Content Optimization? Competitor Analysis & Monitoring
    • Schema (Rich Snippets)

Twitter marketing

  • How to find targeted audience on Twitter
  • Creating twitter profile
  • Increasing followers on twitter
  • Using hash tags
  • Embedding the tweets
  • Likes ,retweets, lists , Moments
  • Integrate twitter with facebook and other tools
  • Customizing twitter profile
  • Twitter analytics, Analysis
  • 3rd party tools to find targeted audience in twitter
  • Competitor analysis
  • Follows ,unfollows , Net followers
  • Location wise followers
  • Twitter ads


  • Creating Pinterest profile
  • Creation of Boards and Pins
  • Adding pins in relevant boards
  • Increasing followers
  • Finding right pins using hashtags
  • Increasing network in pinterest
  • Importance of image sharing and role of pinterest
  • Indexing pinterest images
  • Repins and boards concept
  • Sharing pins
  • Pinning other pins in our boards
  • Pinterest analytics
  • Website analytics in Pinterest

Linked in

  • Creating LinkedIn profile
  • Creating LinkedIn page
  • Increasing connections by using various techniques
  • Discussion on 1st connection, 2nd connection, 3rd connection
  • Finding company pages and following them
  • Sending personal invitation
  • Who’s viewed your profile
  • Notifications, Messages
  • Lead generation using LinkedIn
  • Using Advanced filters to find targeted professionals on LinkedIn
  • Alumni to connect with previous employers or educational groups
  • Creating groups and participating in LinkedIn
  • Group access levels
  • Page access in LinkedIn
  • LinkedIn pulse and content marketing strategies
  • Linkedin Ads
    • Display ADS
    • Inmail ADS
    • CPC ADS
    • Sponsored ads
    • Lead Generation ADS

PPC Advertising with Google AdWords

  • Understanding purpose of Campaign
  • Different types of Campaigns
  • Importance of Each Campaign
  • Social Network
    • Creating Search Network Campaign
    • Account Limits in Adwords
    • Location and Language Settings
    • Networks and Devices
    • Bidding and Budget
    • Schedule: Start date, end date, ad scheduling
    • Ad delivery: Ad rotation
    • Purpose of Ad Groups
    • Keyword Types (Broad, Phrase, Exact and Negative)
    • Adwords Keyword Tool
    • Text Ad Format
    • Quality Score and Its Importance
    • AD Rank
    • Understanding the Ad Group and Keywords Dash Board
    • Search Terms
    • Segments , Filters, Reports
    • Alerts Setting
    • Access levels (Standard , Read only, Email, Admin)
    • AdWords Interface Tour
    • AdWords Dash Board
    • Billing in AdWords
    • Device Bidding (Mobile, Desktop, Tablet)
    • Negative keywords identification
    • Tools and techniques to find negative keywords
    • Impressions, Clicks, CTR, Cost, AVG CPC ,MAX CPC
    • Ad Extensions
    • Site links Extensions
    • Call Extensions
    • Call out Extensions
    • Message Extensions
    • Structured Snippet Extensions
    • Price Extensions
    • Location Extensions✓ App Extensions
  • Display Network Targeting
    • Setting a Display Network Campaign
    • Concept of VCPM and Branding
    • Automatic Placements
    • Manual Placements
    • CPC Bidding and VCPM Bidding
    • Ad delivery: Ad rotation, frequency capping
    • Topic Targeting
    • Keyword targeting
    • Placement targeting
    • Purpose of Conversions
    • Creating Conversion Tracking Code
    • Tracking the Conversions
    • Purpose of Conversions
    • Clicks, Impressions, Viewable impressions, CTR, Cost,Conversion rate , Cost/conversion,
    • Allconversions, View through conversions,
    • Remarketing List creation and ads
    • Creating Gmail ads
    • Uploading customer email ids , selecting targeted customer lists,creating different formatsof Gmail ads
    • Impressions, Clicks, Gmail forwards, saves , CTR, Cost, AVG CPC
  • Video Network
    • Creating Video Campaign
    • In stream ads
    • Bumper ads
    • Video Discovery ads
    • Views, CPV, Impressions, Clicks, CTR, Avg CPC , Cost, Interaction rate
    • Keyword Targeting
    • Topic Targeting
    • Placements Targeting
    • Remarketing in youtube ads
  • Universal app campaigns
    • Creating App campaign
    • Importance of Mobile app installs
    • Different ad formats like Text , image , Video ads in app install campaigns
    • Tracking Report

SMM course skills, tools & projects

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Facebook marketing
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Instagram marketing
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Twitter marketing
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Youtube marketing

Live projects

Project 1

Facebook ad

project 1

Create facebook ad for your website

Project 2

Twitter ad

project 2

Create instagram ad for your website

Project 3

Instagram ad

project 3

Create twitter ad for your website

Project 4

Youtube ad

project 4

Create youtube ad for your website

SMM course with internships

2 Months Internship

Get 2 months of Live Project Support with A2N Academy

4 Months Internship

Master your skills with live projects and corporate exposure in 4 months

6 Months Internship

Get amazing opportunities of working on live projects, corporate exposure, work with teams, and much more

Career scope, job opportunities, and salary range after the social media marketing course

Social media marketing is one of the most in-demand skills in the current industry. A social media marketing course can give you the skills and knowledge you need to start or advance your career in this exciting field.

The social media marketing industry is expected to grow significantly in the coming years. There are many career opportunities available for those with the right skills and knowledge. There are many different career opportunities available for those with social media marketing skills. You could work in-house for a company, agency, or as a freelance consultant. You could also work in a wide range of industries, including fashion, beauty, retail, and more.

The possibilities are endless! With a social media marketing course, you can gain the skills and knowledge you need to start your dream career in social media marketing.

After completing the SMM course, you will be able to work in the following job roles:

  • SMM executive
  • SMM analyst
  • SMM specialist
  • SMM manager
  • Digital marketer
  • Content marketer
  • Freelance SMM specialist
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Salary range after the SMM course

The Social Media Marketing (SMM) course is a great way to jumpstart your career in digital marketing. After completing the course, you will be able to work as a social media manager, content creator, or digital marketing strategist. The Social Media Marketing (SMM) course in India offers a great salary range for fresher as well as experienced professionals. For fresher, the average salary after the SMM course is INR 4.5 to 6 lakhs per annum. With experience, the average salary hikes to INR 5 to 10 lakhs per annum. Thus, the SMM course is a great career option for those looking to start their career in the field of digital marketing.

SMM course reviews by students

We are extremely proud of our students who are placed in reputed firms after completing the online SMM course. We wish them all the best in their future endeavors.

Companies who trust on A2N resources

Online SMM course with certificate

Get a verified Course completion certificate for the SMM Course after completing and submitting all the projects and assignments given to you.

  • Certificate with unique identification number
  • Recognized across industries
  • Provided after the completion of live projects

Best SMM Course to help you become a professional SMM Expert

Are you looking for the best Social Media Marketing course to help you become a professional SMM expert? Then look no further than A2N Academy. We offer the most comprehensive and effective SMM course available, which will help you develop the skills and knowledge you need to succeed in this exciting field.

Our course is designed by industry experts and covers everything from the basics of social media marketing to advanced strategies and techniques. You will learn how to create and implement successful social media campaigns, how to engage with customers and followers, and how to measure and analyze your results.

Enrolling in our course is the first step to becoming a successful SMM expert. So don't wait any longer, sign up today and start your journey to success!

Process of social media marketing course

Get in touch with our career counsellors to know details of the right fit course for you.

Join the batch and start your learning journey today with industry experts.

Complete test series, assignments, real time projects and prepare for interviews.

Join for industrial internship and get placed in reputed company with good package.

Benefits of SMM course

A2N Academy is the perfect place to learn about SMM and how to promote brands via social media marketing campaigns. The course is taught by experienced professionals who know the industry, and they're always happy to answer any questions you may have.

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Get interactive, immersive, and convenient learning directly from industry experts with live instructor-led training

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Enhance and upgrade your knowledge by working on live projects during the SMM course with certificate.

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Learn, Apply, and Excel by implementing your theoretical knowledge in the corporate world with internships after SMM training.

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Get career counseling, mock interviews, resume building & placement assistance with SMM course for various employment opportunities.


It takes a minimum of 3 months to complete the SMM training online.

The average annual salary for digital marketers is Rs. 1.5lacs-4lacs. Digital Marketing specialists and managers earn an average payroll of 15lacs and more. The pay depends on factors like the industry, city, experience, role, etc.

After completion of the SMM Course online, the companies offer roles of:

  • Digital Marketing Executive
  • Digital Marketing Analyst
  • Digital Marketing Freelancer
  • Affiliate marketing Manager
  • Campaign Specialist
  • Web Analyst
  • SEO Specialist
  • Social Media Specialist
  • Google Ads Specialist
  • Email Marketing Specialist
  • Online Reputation Specialist
  • Content Marketing Executive

Students with an undergraduate degree in BBA, Bcom, marketing, and diploma students having basic computer knowledge are eligible to study this course. Individuals willing to learn and upskill their job profile as digital marketers also can take up this course.

Yes, we provide a free demo class from our professional trainers. Once convinced with the demo class, you can proceed with the enrollment process for the course.

No, there are no such prerequisites for this online course.

Yes, we provide a course completion certificate after your successful completion of the SMM Online Course with us.

Yes, we provide course material to each enrolled student.

Yes, we provide 100% placement assistance after the completion of the SMM online training.

Of course, you can join this course as we train our students right from scratch. There are no pre-required IT skills for this SMM online course.

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